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Prolost

by Stu Maschwitz
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Fix Your Zombie Problem in 10 Days with a Bullet

May 13, 2008

Filmmaker and frequent co-host of This Week in Media John Flowers has posted a detailed article on his blog about color correcting and entire feature film in only ten days using Colorista and Magic Bullet Looks.

The film is Wasting Away, a zombie comedy that won the Audience Award for Best Film at ScreamFest (beating out 30 Days of Night). It was shot with the Viper camera, and Flowers finished the entire film in Final Cut Pro using the color correction tools I designed for Red Giant Software. As far as I know, this is the first feature film finished using Looks and Colorista, and I feel like a proud pappa.

Frequent readers of ProLost and The Guide will notice two things about the above: First, Flowers finished his film in his NLE, which is something I somewhat notoriously council against whenever I get a chance. Secondly, Flowers chose the Colorista/Looks solution over Apple's Color. I've gone on record stating that I admire Color's feature set and don't consider Colorista or Looks to be in direct competition with it. I've also stated repeatedly that Magic Bullet Looks in itself is not a color corrector—it is designed to create a look

on top of already corrected footage.

Often a company needs its customers to tell them what their product truly is. "Magic Bullet" started as a code name for a frame-rate conversion technology, but the independent filmmakers who couldn't live without it turned that codename into a brand. Users of a next-day package service called "Federal Express" informed the company of its true name: FedEx. Who really designed the user experience of Twitter, the developers or the user community?

So if you read Flowers's excellent article and see his screenshots and ask yourself, "Is Stu listening? Does he realize that filmmakers want powerful and easy-to-use color correction tools that turn their NLE into a proper finishing tool? And that they're already using Magic Bullet for this, despite his intentions?"

Well rest assured, the answer is yes.

Tags: Color, Filmmaking, Magic Bullet
11 Comments

Blu-Ray won, you, not so much.

April 20, 2008

Reader Jeffery just posted such an awesome comment on OK Blu-Ray, you won. Now where are the movies? that I had to follow up.

Let's just say that you own an HDTV and nothing else, and you really, really want to watch Blade Runner tonight.

Blade Runner on Blu-ray is $25.95. A no-frills Sony Blurry player is $389.99 (prices at posting time). Total investment: $415.94. Of course, that Blu-ray player may not be up to spec in a few revs, so the common wisdom is that you should get a Playstation 3 ($399.99 and up) for Blu-ray playback, to avoid getting obsoleted. That brings your total to $425.94.

Or you could buy Blade Runner on HD DVD for $21.99 and an HD DVD player for $149.99 or less. Total investment:$171.98.

Ah, "winning." It's quite clear that Sony won. Do you feel that you did?

Tags: biz, Home Theater
15 Comments

The Spirit Teaser on MTV.com

April 19, 2008

I've been working on this little Frank Miller movie called The Spirit for a while now, and now you can finally get a peak at it! Frank premiered it at Comicon New York this week, and now it's at MTV.com, in HD even. See it there along with interviews with Frank and Eva Mendes, who plays Sand Saref in the film.

Tags: Pimpin', The Orphanage, The Spirit
17 Comments

NAB2008 pt. 4: I got your keynote right here.

April 19, 2008

Thanks to Dave Basulto and Mark Christiansen, here’s some NAB bootleg action for ya!

(If you don’t see an embedded video below you may need to disable your ad blocker software, or just go here)

Tags: Adobe After Effects, DV Rebel's Guide, Filmmaking, Pimpin'
16 Comments

NAB2008 pt. 3

April 18, 2008

There are vague threats of my keynote and the subsequent panel having been videotaped, so I'll let you know if that shows up anywhere (EDIT: it did, here). In the meantime you can get some of the same wholesome goodness by watching my presentation from the recent San Francisco FCPUG SuperMeet.

Thanks to Mike Seymour for the photo above, for his relentless 24/7 Twittering during the show, and for the nice shout-out on fxguide's NAB2008 Day Three podcast.

Tags: Adobe After Effects, DV Rebel's Guide, Pimpin'
5 Comments
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